Case study

A leading company in its sector of activity and a large part of its board of directors were investigated in one of the most relevant litigation in recent years in Spain, which led to great media attention and serious reputational damage. In just 8 months working together the entire negative fingerprint was erased from the first page of Google News. To do this, at SLF we work with the company advising its senior management through the implementation of a relationship plan with the main media, and at the same time strengthening corporate communication both in the media and in internal channels . This made it possible to explain the case to journalists in such a way that they have been able to clarify published information that had nothing to do with the reality of the events. All this always in the hands of the legal team in order not to harm the development of the litigation. At the same time, a reputational recovery plan was worked out with very positive results.